The cost sits on the client, not on the retainer
A number you can put in a proposal.
Agency prospecting has an awkward shape. Work arrives in bursts, a new client wants a list in their niche this week and nothing next month, and a subscription bills through the gap. Per lead pricing follows the work instead. A list of 300 contactable dentists costs 75 credits, about $7.50, and that is a line you can quote, recharge or absorb without thinking about it.
There is no seat to buy for each strategist, VA or freelancer. The same price applies whoever runs the search, so adding a person to the team does not change the bill.
Lists you can hand a client without apologising
Checked at search time, so the dead ones never arrive.
The awkward moment in agency lead gen is the client opening the sheet and recognising a business that closed last year. LeadFindr opens each business's own website while the search runs, so a business whose site is gone never reaches the list, and the email on the row is the one published on that page seconds ago.
Alongside the business you get the decision makers behind it, with a LinkedIn profile and a verified work email where one is found. For an agency that is the difference between info@ and a name, which is usually the difference between a reply rate you show a client and one you do not.
Multiple clients, multiple niches, one balance
Search, star, export, repeat.
- Every search is saved with its results, so a client's niche can be rerun later without rebuilding the criteria.
- Star the leads worth keeping into lists per client.
- Export to CSV, or copy every email at once, and hand it over in whatever the client already uses.
- Import into DM Champ as contacts when the campaign runs on our side.
- Agencies on DM Champ can grant LeadFindr access to a sub account, so a client team can run its own searches.
What it does not do
Worth knowing before you build a process on it.
LeadFindr does not send the outreach. There are no sequences, no inbox rotation and no reply handling here. It also has no public API and no MCP server today, so a fully automated pipeline is not something it can slot into yet. And access is early access, admitted by allowlist, per account flag, Champions Circle membership or an agency grant, so a new client cannot self serve into it this afternoon.
Volume is the other honest limit. If the brief is thirty thousand rows by Friday, a bulk scraper priced per thousand rows is the cheaper tool and we will say so.
What a month looks like
Three clients, three niches, one small bill.
Say you prospect for three local service clients this month: 200 leads each, of which about 150 come back with contact details. That is 450 charged leads, 112.5 credits, roughly $11.25 for the month, with no subscription underneath it. The 100 welcome credits on a new account cover the first 400 of those leads before you spend anything, and Champions Circle members pay 0.20 credits a lead instead of 0.25.
Questions People Actually Ask.
Can I charge clients for the leads?
That is between you and your client. The cost is easy to attribute because it is per lead: 0.25 credits, about $0.025, for a lead with contact details, and nothing for a lead without.
Do I need a seat for every person on the team?
No. There are no seats. The per lead price is the same whoever runs the search.
Can my client run their own searches?
An agency on DM Champ can grant LeadFindr access to a sub account, so a client team can search inside their own account.
Does it send the campaign too?
No. LeadFindr finds and verifies. You can export the list or import it into DM Champ as contacts and run the outreach there.